Versus on DIRECTV
Unfortunately, Versus is no longer available on DIRECTV. Comcast, the largest cable company in the U.S. and our largest competitor, owns the channel and has forced us to pull it down. Here is the situation.
DIRECTV was already paying Comcast more than any other non-Comcast distributor to air Versus — and now Comcast is demanding an overall rate hike of 20% on top of that. Comcast also forces DIRECTV to make Versus available to a much larger portion of our customer base at our own expense than they require from other TV providers — most notably, DISH Network. We simply cannot accept these unfair and outrageous terms. All we're asking from Comcast is equal treatment.
Comcast and Versus are currently engaged in a noisy publicity campaign to distract attention from the fact that they are trying to take advantage of DIRECTV and our customers. The bottom line is this, if we were to accept their unreasonable demands, we would have no choice but to pass on the increase in cost to our valued customers. We do not want this to happen, especially in these difficult economic times. That's why we're standing firm in our negotiations with Comcast.
Regardless, we will continue to work in good faith with Comcast to try to reach a fair and just settlement. Our commitment to deliver the best TV service for the best price is and has always been our first priority. We truly appreciate your patience and understanding during this time.
DIRECTV still leads the industry in sports programming, whether or not we have Versus in our channel lineup. For college football, NHL hockey and other sports, here's just a brief list of what's available on DIRECTV: