I don't know that it hurts the UFC or Dana for this controversy to be going on. I actually think it might draw more people to watch to see the next GSP fight just out of curiosity. Alves will give him a good fight and everyone wants to know if Alves will make weight and if GSP will grease. Dana thrives on this stuff and will find a way to tweak things behind the scenes with the press to work everyone up into a frenzy for this fight.
My son made this for me: