The GSP fight is arguably the more marketable fight right now. Remember, GSP is 31, and he's been dominating WW a long time. Just because Jones looks unstoppable right now doesn't mean that he is (Rashad took him 5 rounds). I remember hearing Dana call Anderson Silva the "Mike Tyson" of MMA...no, he isn't. Right now, Jon Jones is the Mike Tyson of MMA. He is young, and while I fully expect him to beat Hendo, that's not what matters. What matters is what actually happens.
Isn't that what keeps us watching?